The Secret Wealth Formula, by Mark Starr, is a new business opportunity that promises its customers the chance to make great money – $379 a day – while being their own boss. They claim that after paying a one time fee of $97 and taking a Wealth Development Certification course, you can be self employed and financially independent.
The Secret Wealth Formula says that once you complete their certification program, you are “guaranteed an immediate position as a Search Engine Agent.” This job consists of posting links online for various companies trying to sell products or gain customer information.
Posting links for companies online is a form of affiliate marketing. Affiliate marketing is a legitimate and extremely popular way of making money online, and there are many different methods of affiliate marketing; link posting is just one.
Concerns About The Secret Wealth Formula
As with any work at home business opportunity, there are a couple issues with the promises being made by The Secret Wealth Formula. First, their sales page is fairly misleading when describing the nature of the job they are promoting.
“Search Engine Agent” is not actually a job. Link posting, and affiliate marketing of any kind, is an independent business opportunity. Because of this, claiming that you are “guaranteed a position” and making statements about the type of earnings you can expect is problematic.
Also, their description of the link posting opportunity is inaccurate, as they insinuate that you will be paid to post links for major companies, when in reality you must pay money yourself to post a link, and you only earn money if a customer clicks your link and then purchases a product. The money you earn from link posting is more like a sales commission than a fee for posting a link online.
Finally, The Secret Wealth Formula is being promoted by a fake news site. This is a method of advertising that has been widely criticized and is currently in the process of being banned by the FTC.
Companies create an advertisement that purposely appears to be a journalistic article from an online news source. Often they use an IP tracker so that your location is used in the title of the news source or as the location in the article itself.
These advertisements use slogans and sales tactics throughout the article, but purposefully attempt to make them appear as facts being reported by a third party source.
They are looked down on in the advertising community because the goal of these ads is to trick or fool customers into using a product or service. Companies that use fake news sites as advertisements are generally considered to be untrustworthy in the work at home community.
But What About…?
Mark Starr claims that there is an “Iron Clad 8 Week Refund Policy” but the details of this policy are very particular. If you are requesting a refund, you must prove to the company that you logged into their system and then tried to use it for at least 20 days with no success. Before you can receive your refund, your use of the system will be analyzed before the company determines whether or not you are eligible for a refund.
The misleading sales page, the association with fake news sites, and the difficult refund policy are all issues that you should seriously consider before doing business with The Secret Wealth Formula.
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